KPBS Day of the Dead

Goal:

We’ve transformed the KPBS Day of the Dead landing page into an interactive experience, utilizing Astro to craft a single-page application with added language translation capabilities. This enhancement elevates user engagement through intuitive navigation and culturally rich design, ensuring seamless access to memorial submissions while maintaining swift load times and broad content accessibility.

Analysis

Challenge:

Interactive Project Development in Astro: Encountered challenges in creating a dynamic and engaging Day of the Dead landing page for KPBS using Astro. The main hurdle was integrating a language translator to make the site accessible and appealing to a diverse audience.

Collaborative Effort: Worked closely with the KPBS team to align the project’s goals with the station’s digital expansion objectives, demonstrating the ability to tackle technical challenges while maintaining a collaborative spirit.

UX Improvement Insights: Utilized Hotjar to gather user behavior data, identifying friction points and areas for UX enhancements

KPBS Day of the Dead

Goal:

Analysis

Challenge:

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