Analysis
Challenge:
After interviewing the LACC staff, I began creating user peronas. The goal of creating these personas was to During the design and development phase, I researched Hotels and Conference Centers and used them as reference when creating the designs. I did a competitive/comparison analysis to determine what features and User interface would be effective in accomplishing the business goals.
- Popular Conference Center Site
- Effective SEO sitemap and Heading layout
- Design patterns that I would test conversion
Comparison between Desktop & Mobile
Desktop
Mobile
Blog Creation
Developed the Blog section following Brand Guidelines and SEO requirements. I took the approved designs and translated them into code using PHP, HTML, CSS and JavaScript.